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Why branding with an official blog is a must

When used right, corporate blogs are tools that can yield huge impact. It can be argued that all digital marketing tactics are essentially employed with specific goals in mind: to increase visibility online, to promote brand awareness among the general public and to capture sales leads.

And it can be argued that no inbound marketing activity offers a higher yield in these regards as brand blogging.

Yes, it’s true that many brands don’t have the expertise, prioritized resources, sustainable creativity or dedication to market themselves effectively via articles over time. But that just makes for opportunities that the rest of us can make the most of! Here’s why.

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Brand blogging is alive and well, offering unparalleled impact

The reports of brand blogging’s death have been greatly exaggerated. Despite the research indicating that Fortune 500 and other fast growing companies are less involved with corporate blogging than they used to be, there is a mountain of evidence indicating that blogging remains a potent online branding tool for small and medium companies that are agile and dynamic.

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Five steps to email marketing success

Listen to your customers!

Competition is tough. Everyone is looking for that edge to convert potential clients into loyal customers. Email marketing (when done right) is a great way to draw in the casual window shopper. At Managed For Mimi, we’ve got email marketing awesomeness down to a science. If you are looking to blow the competition out of the water, follow our 5 steps and make it happen.

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